In today’s uncertain economic environment, protecting your retirement savings requires more than just luck — it demands a clear strategy. For many investors seeking stability, precious metals have become an essential part of a diversified portfolio. Gold and silver, in particular, have stood the test of time against market volatility and inflation.
One company that has gained attention in the precious metals market is Red Rock Secured, recently rebranded as American Coin Co. Known for offering precious metals IRAs and physical gold investments, Red Rock positions itself as a secure and knowledgeable partner for retirement account holders. In this Red Rock Secured review, we’ll dive deep into their services, pricing, customer experience, and overall reliability to help you make an informed decision about your financial future.
Red Rock Secured: A Brief Overview
Founded as a private company based in Southern California, Red Rock Secured has built a reputation on educating customers about the benefits of retirement investments backed by physical gold and silver. Their focus isn’t just on selling precious metals — it’s about guiding clients toward making sound financial decisions with a clear understanding of market risks.
The company’s commitment to honesty and transparency is reflected in its growing base of positive feedback, particularly in a sector where exercising extreme caution is essential. Red Rock’s goal is to help retirement account holders safeguard their funds while navigating the complexities of the precious metals market.
The Best Gold IRA Companies in 2025
Before exploring Red Rock further, it’s worth noting that I have personally reviewed dozens of gold IRA companies over the past two decades. In 2025, Augusta Precious Metals holds the top spot thanks to their A+ Better Business Bureau rating, educational resources, and consistent customer satisfaction. Read my guide on the best gold IRA companies to find out why.
What Makes Red Rock Secured Stand Out
Compared to other gold IRA companies, Red Rock Secured offers a distinctive combination of expert guidance, secure storage, and educational support. Here’s what makes them unique:
Focus on Education and Informed Decisions
Red Rock Secured emphasizes the importance of educating customers before they invest. Their team encourages prospective clients to understand market volatility, IRS rules, and the risks associated with buying precious metals. This approach shows a genuine interest in helping clients make informed investment decisions rather than pushing high-pressure sales tactics.
Precious Metals IRAs for Retirement Accounts
Red Rock specializes in setting up self-directed IRAs that allow individuals to invest in physical gold, silver coins, and even silver IRAs. They guide you through the penalty-free transfer of existing traditional IRAs or retirement savings into precious metals IRAs, ensuring compliance with Securities and Exchange Commission regulations.
Secure Storage Solutions
When you purchase precious metals through Red Rock, you have the option to store your physical assets in a highly secure storage facility. These depositories are fully insured, offering peace of mind against potential risks. This secure storage feature is critical for anyone looking to protect retirement investments.
Price Protection Plan
One standout feature is Red Rock’s price protection plan. This ensures that if market prices drop shortly after your purchase, you could qualify for a partial refund. Few companies offer this level of protection against the market’s unpredictable movements, making it an attractive offering for those concerned about real-time gold and silver charts and fluctuating economic conditions.
Personalized Service Without Inflated Prices
Despite offering highly personalized service, Red Rock Secured maintains competitive pricing. Unlike some firms criticized for inflated prices or hidden fees, Red Rock’s team aims for transparent pricing — a welcome relief in a market where due diligence is crucial.
How to Invest with Red Rock Secured
Red Rock Secured offers a streamlined and personalized investment process, making it easier for new and experienced investors to purchase precious metals.
Step 1: Initial Consultation
Contact a highly professional account executive to discuss your financial goals and retirement strategies. Red Rock’s team ensures that you have a clear understanding of the entire process before making any decisions.
Step 2: Fund Transfer
After you finally decide to proceed, Red Rock assists in a penalty-free, tax-free transfer of funds from your existing retirement account into a new precious metals IRA. This transfer process is compliant with IRS rules and offers significant tax benefits.
Step 3: Purchase Precious Metals
With your new account funded, you can purchase precious metals like physical gold, silver coins, or bullion. Whether you choose American Gold Eagles or other IRA-eligible products, your assets will be secured in an approved facility.
Step 4: Secure Storage or Delivery
Choose between storing your metals in a secure storage facility or arranging home delivery. Red Rock Secured provides insured shipping and proper custody services to protect your investments.
Red Rock Secured Fees
While Red Rock promotes zero fees for certain transactions, their website does not clearly list all associated costs. During my research and discussions with their representatives, I learned:
- IRA setup fees may be waived under certain conditions.
- Annual storage fees depend on asset value and chosen depository.
- Red Rock’s liquidation process is streamlined, helping investors sell precious metals efficiently.
For complete transparency, I recommend asking a Red Rock representative for detailed information about potential additional costs.
Red Rock Secured Rating on Consumer Sites
| Consumer Protection Agency | Rating | Number of Reviews | Complaints in Last 12 Months |
|---|---|---|---|
| Better Business Bureau (BBB) | No Rating | 92 | 5 |
| Business Consumer Alliance | AAA | 143 | 2 |
| Consumer Affairs | 5.0/5 | 139 | 3 reviews under 4 stars |
Despite the absence of a current BBB rating, many investors report a great customer service experience and positive feedback across other trusted platforms.
Pros & Cons
Pros
Educational resources help clients make informed investment decisions.
Access to secure storage facilities fully insured against market risks.
Personalized service without aggressive high-pressure sales tactics.
Competitive pricing with a price protection plan available.
Focused on helping retirement account holders navigate the precious metals market safely.
Cons
Lack of clear fee structure on the website.
Limited public disclosure about depository partnerships.
The Verdict
If you’re looking for a gold IRA company that genuinely prioritizes education, personalized service, and secure asset storage, Red Rock Secured is a reliable choice. Their approach — focusing on helping investors understand the market rather than rushing sales — builds trust and ensures long-term relationships.
However, due diligence is still necessary, especially given the absence of full fee disclosures online. Like with all gold IRA companies, I recommend exercising caution, asking detailed questions, and confirming every aspect of the purchase process before moving forward.
For those seeking a trustworthy partner in navigating the complexities of retirement investments in precious metals, Red Rock Secured is well worth considering.
Frequently Asked Questions
Is Red Rock Secured Reliable?
Yes, Red Rock Secured is considered a great company by many investors, offering secure storage solutions and a strong commitment to educating customers about retirement investments.
Does Red Rock Secured Report My Precious Metals Purchases to the IRS?
No, buying precious metals through Red Rock typically remains private unless liquidation events or IRA distribution rules apply.
Does Red Rock Secured Have a Minimum Order Requirement?
Minimum investment requirements can vary depending on the type of account and products selected. Contact a Red Rock representative for the latest details.
Why Should I Invest with Red Rock Secured?
Red Rock Secured offers expert guidance, a secure purchasing process, competitive pricing, and comprehensive educational resources, making it a solid option for diversifying your retirement portfolio through precious metals.







